The FCC should promptly issue an NPRM on a mandatory transition to ATSC 3.0, said Gray Media in a meeting and presentation Tuesday with an aide to Commissioner Olivia Trusty, according to an ex parte filing posted Thursday in docket 16-142. “The 30-year-old ATSC 1.0 standard places broadcasters at a technological disadvantage compared to other content and video delivery platforms, hindering the viewer experience and the ability of broadcasters to grow advertising revenues,” Gray said. ATSC 3.0 datacasting “will supplement and support video broadcasting; it will not replace it,” Gray said. Opponents of the proposal for a mandatory 3.0 transition have argued that broadcasters will use the new standard to neglect their public interest and content obligations (see 2507090052). Datacasting revenue “can help underwrite the expensive costs of producing high quality local journalism and help Gray fulfill its public interest obligations,” the filing said. “New retrans revenue fueled broadcast in the 2010s. Datacasting can do that in the 2030s,” said a slide included in the presentation.
Broadcasters should pay the costs that a mandatory conversion to ATSC 3.0 will impose on MVPDs, said DirecTV in a letter to the FCC Media Bureau, posted Wednesday in docket 16-142. Purchasing enough ATSC 3.0 receivers to convert DirecTV’s 1,800 nationwide feeds would cost close to $15 million, which “would be onerous” and “a dead-weight loss,” the company said. “Spreading the cost among the nation’s nearly 1,500 broadcast stations would not only yield a much more manageable financial responsibility for each entity but also place the costs on the parties who stand to reap the benefits of the ATSC 3.0 transition.” DirecTV said it currently can’t transmit ATSC 3.0 signals because its customers’ millions of set-top boxes can’t receive the signal, and it doesn’t have the capacity to carry both ATSC 3.0 and 1.0 signals simultaneously. It also noted that an Advanced Television Systems Committee working group on creating a standard for converting 3.0 signals for MVPD transmission doesn’t include any MVPD representatives. “Because of what MVPDs view as the domineering and uncollaborative behavior of the broadcast representatives in the Working Group, there is no longer any MVPD representation” in the group.
Supporters of the AM Radio for Every Vehicle Act (HR-979/S-315) are pressing for the House Commerce Committee and congressional leaders to prioritize the measure when lawmakers return from the August recess, given that they have repeatedly put it on the back burner in recent months. HR-979 and S-315, which the Senate Commerce Committee advanced in February (see 2502100072), would require the Department of Transportation to mandate that future automobiles include AM radio technology, mostly affecting electric vehicles. The bill’s supporters unsuccessfully tried to attach it to a December continuing resolution to extend federal appropriations (see Ref:2412180033]).
Concerns about ATSC 3.0 encryption of broadcast signals are “overstated," said NAB in an ex parte filing and presentation to FCC Media Bureau Chief Erin Boone, who is also an aide to Chairman Brendan Carr. In the presentation, NAB urged the FCC to act quickly to require a transition to 3.0. “Viewers can still watch/record programming for free. A3SA [the ATSC 3.0 Security Authority] has adopted encoding rules to ensure this remains the case,” said one slide in the presentation. Concerns about encrypting broadcast TV have been raised in docket 16-142, and recently ATSC 3.0 device maker SiliconDust accused the A3SA of seeking to block independent device manufacturers (see 2507220075). “To the extent that discrete implementation questions remain, those issues can be appropriately and effectively addressed through the rulemaking process and should not be treated as a barrier to initiating the process,” NAB said. “Further delay only deepens regulatory uncertainty, slows manufacturer investment, deprives consumers of the full benefits of ATSC 3.0 and undermines the broadcast industry’s ability to compete in a rapidly evolving video marketplace.” An order from the FCC “is needed now, before content owners make decisions on long-term rights contracts and in time for manufacturers to make decisions about their 2027 product lines,” the filing said.
Opponents of NAB’s petition for a mandatory transition to ATSC 3.0 pressed their case with aides to FCC Commissioner Olivia Trusty in a meeting last week, according to an ex parte filing Monday. The Consumer Technology Association, Public Knowledge, cable trade groups and the LPTV Broadcasters Association said the FCC shouldn’t require a nationwide shift to ATSC 3.0. “If broadcasters are concerned about market demand for ATSC 3.0 tuners, they need to do their part in consumer education and promotion rather than seeking a technology mandate,” said the filing. “Stakeholders representing all aspects of the television ecosystem do not support NAB’s proposal. This Administration has prioritized regulatory reduction, and it would be counterproductive to adopt new mandates that decrease flexibility and increase costs.”
Pearl TV and the broadcast members of the ATSC 3.0 Security Authority (A3SA) are using encryption standards to box out independent device makers, and those standards should be made public, said DVR gateway device maker SiliconDust in an FCC filing Tuesday. It responded to a Pearl TV submission last week that attacked SiliconDust’s HDHomeRun device as containing parts from a company affiliated with Chinese chipmaker Huawei (see 2507180047). The FCC rules against including Huawei technology don’t apply to devices like the HDHomeRun because it doesn’t originate voice, data, graphics or video telecommunications, SiliconDust said. The company “does not provide sensitive technology to Chinese companies. The insinuation by Pearl is shameful.”
Consumer Technology Association CEO Gary Shapiro blasted broadcasters late Thursday for saying CTA members opposing ATSC 3.0 have a conflict of interest because they own streaming channels (see 2507150072).
Pearl TV pushed back on critics of ATSC 3.0’s use of encryption in an FCC filing Friday that said a popular DVR “gateway” device is blocked from receiving 3.0 broadcasts because it incorporates tech from Chinese company Huawei. Pearl’s claims about the HDHomeRun are “false,” said Nick Kelsey, president of SiliconDust, which makes the device. “We have zero association with the Chinese government. Proudly designed and developed in the United States of America.”
The FCC should “move expeditiously” to relax broadcast ownership and require a mandatory transition to ATSC 3.0, said NAB CEO Curtis LeGeyt in a meeting Monday with FCC Commissioner Olivia Trusty, according to an ex parte filing posted Thursday in docket 17-318. “Each day that passes without reform further disadvantages broadcasters -- and ultimately the American public -- in a land of unconstrained non-broadcast media giants,” the filing said. Recent objections to NAB’s push for an ATSC 3.0 transition timeline and tuner mandate are “disingenuous and blatantly anticompetitive” and come from “certain players in the ecosystem that are clearly threatened by a competitive free video service available to consumers throughout the nation.” Local broadcasters “are striving to secure a future that is free, local, innovative, and resilient,” the filing said. “But doing so requires timely, forward-looking action from the Commission.”
Consumer Technology Association members are incentivized to oppose NAB’s proposed mandatory ATSC 3.0 transition because they own free ad-supported streaming television (FAST) channels, Pearl TV told acting FCC Media Bureau Chief Erin Boone and Media Bureau staff in an ex parte meeting last week, according to a filing posted Tuesday in docket 16-142. “TV manufacturers that own FAST channels today are competing with broadcasters for advertisers and viewers; consequently, it is not surprising that they too are incentivized to stifle broadcast innovation,” said the filing. Pearl also pushed back on arguments from the American Television Alliance that the agency lacks authority to require a transition to 3.0 that would involve broadcast spectrum being used primarily for datacasting and nonbroadcast activities. “Of course the Commission has authority after providing notice-and-comment to sunset one of its rules,” the filing said. “It seems hard to imagine that a party in 2025 could seriously doubt the Commission’s authority to sunset one of its rules.”