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FCC Looking at EEO Rule Changes

An item added to the FCC list of circulating proposed rules Friday appears to be a declaratory ruling on a petition requesting that broadcasters be allowed to satisfy equal employment opportunity requirements with postings only online. An FCC spokesman confirmed…

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the petition for rulemaking "Seeking to Allow the Sole Use of Internet Sources for FCC EEO Recruitment Requirements, Declaratory Ruling,” refers to a petition requesting the rule change that was filed in December by Sun Valley Radio and Canyon Media (see 1612190062). "The daily newspaper, previously cited by the FCC as the presumptive way to reach all groups within a community, now pales in its reach within the community compared to the Internet,” said the petition. Currently, broadcasters must widely disseminate job postings, and can't advertise them only online or on their own airwaves, a broadcast attorney told us. Commissioner Mike O’Rielly repeatedly has endorsed loosening the rules.