Regulatory Environment Key to MVNO Success: Arthur D. Little
Mobile virtual network operators' success depends in large part on the regulatory environment, management consultancy Arthur D. Little said Tuesday. The open-access mandate for MVNOs at nondiscriminatory wholesale rates in the EU has meant big growth for operators there, it…
Sign up for a free preview to unlock the rest of this article
Communications Daily is required reading for senior executives at top telecom corporations, law firms, lobbying organizations, associations and government agencies (including the FCC). Join them today!
said, while the complex licensing procedures and controls on infrastructure in India, China and Thailand have made it difficult for new entrants. A well-negotiated network access contract is also a must, it added, given how network traffic costs vary widely for MVNOs depending on the host mobile network operator and targeted customer segment. The firm highlighted Mint Mobile, which has found success in the U.S. through its simple product line of three subscriber plans and discounts that incentivize subscribers.