FTC Seeks Comment on Rule Proposal for Fake Reviews
The FTC is seeking comment on a proposed rule to stop companies from using fake reviews and endorsements. The agency announced a notice of proposed rulemaking to combat fake reviews, suppression of honest negative reviews and payment for positive reviews.…
Sign up for a free preview to unlock the rest of this article
Communications Daily is required reading for senior executives at top telecom corporations, law firms, lobbying organizations, associations and government agencies (including the FCC). Join them today!
The rule would “trigger civil penalties for violators and should help level the playing field for honest companies,” said Consumer Protection Bureau Director Samuel Levine. The commission voted 3-0 to approve the NPRM.