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43% of US Broadband Homes Say Voice Control an Important TV Feature, Parks Finds

Forty-three percent of U.S. broadband households say voice control is an important feature for their next smart TV or streaming media purchase, Parks Associates reported. In early 2018, the average broadband home hosted 10.4 connected devices, including 8.6 connected CE…

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devices; 55 percent found voice control of connected entertainment devices appealing. “Consumers expect new connected entertainment products and services to offer voice as a control and search option,” said analyst Craig Leslie Tuesday, saying companies will increasingly use artificial intelligence as product differentiators.