Sprint Elaborates on Business Woes in Meeting at FCC
Sprint described the challenges it faces if not combined with T-Mobile, meeting FCC officials scoping the deal. Sprint was represented by Chief Commercial Officer Brandon Draper among other executives. T-Mobile officials also attended. “Despite achieving substantial cost reductions and stabilizing…
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its financial position, Sprint has not been able to turn the corner with respect to its core business challenges,” Sprint said Tuesday in docket 18-197. “Sprint tried a more localized approach in an attempt to drive growth, but continues to face declining subscribers and revenue. Sprint has attempted to position itself as a value leader with aggressive price promotions, but those efforts have not achieved sufficient growth or churn reduction to offset their cost.”