Virtual MVPDs Accelerating Pay TV Subscriber Losses, nScreenMedia Says
Growth of low-price virtual MVPDs helped lead to a 4 percent decline in traditional pay-TV subscriptions in 2017, and those virtual MVPDs' pricing policies will mean accelerated sub losses among traditional MVPDs this year, nScreenMedia Colin Dixon blogged Sunday. He…
Sign up for a free preview to unlock the rest of this article
Communications Daily is required reading for senior executives at top telecom corporations, law firms, lobbying organizations, associations and government agencies (including the FCC). Join them today!
said virtual MVPDs are, at best, breaking even, but it's unlikely any will back away from such "aggressive pricing," so traditional pay TV could lose another 5 percent this year, possibly falling below 90 million homes.