Fossil's Smartwatch Launch Reflects Convergence to Connectivity, Staffer Tells Us
In a follow-up to its 300 watch introductions Thursday, Fossil Senior Director Kyle Beste emailed us that the company is eyeing three opportunities in the connected watch space: activity trackers, touch-screen smartwatches and hybrid smartwatches “that look like a regular…
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watch but act like a smartwatch.” Among the new (see 1703230081) are an improved user interface, third-party apps via Android Wear 2.0, Beste said. Hybrid designs allow discreet notifications of texts, emails and phone calls through haptic feedback and hand movement, said Beste. "We see more of a convergence of our analog and connected products than a shift from one to the other.”