Wells Fargo Analyst See Retrans Revenue of $13.5 Billion by 2021
Retransmission consent revenue should hit $13.5 billion by 2021, nearly double what it's expected to be this year, with network owned-and-operated stations generating $4.3 billion and the other $9.2 billion coming from affiliates, Wells Fargo analyst Marci Ryvicker emailed investors…
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Monday. Meanwhile, reverse compensation that stations pay networks likely will hit $5.5 billion by then, which would be a 138 percent increase from 2016, she said. Ryvicker said one big danger to those retrans estimates is if pay-TV subscription numbers decline and broadcast stations end up not being part of the streaming over-the-top video bundles.