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CVCC Supports FTC-Backed Privacy Solution for Set-Tops

The Consumer Video Choice Coalition supports an FTC-suggested proposal to address privacy concerns about the FCC’s set-top box proceeding by requiring third-party box makers to promise consumers they will abide by the same privacy rules as the pay-TV industry, said…

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an ex parte filing posted Friday. Officials from CVCC member entities Google, Hauppauge, Incompas, Public Knowledge and TiVo announced their support of the plan in a Tuesday meeting with the FCC Chief Technologist Scott Jordan and staff from the Office of General Counsel and Media Bureau, the filing said. The FTC proposal would require the third-party box makers to certify they have promised consumers to respect their privacy, allowing the FTC to enforce that promise under its mandate to prevent companies from engaging in defensive practices. Certification could also keep third parties from altering channel placement, the filing said. “The Coalition representatives also affirmed that a two-year time frame as provided for in the NPRM is appropriate for developing open standards solution(s) in accordance with the proposed rules.”