Weather Channel Forms Multi-Technology Division
The owner of the Weather Channel formed a multi-technology division, as that and other independent programmers are said to be facing a tougher time getting pay-TV carriage (see 1504090051). The new Weather Channel Television Group includes programming, distribution, broadcast operations,…
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video technology, and addressable TV advertising platforms, said The Weather Co. in a Tuesday news release. It said the Weather Channel is expanding into "new forms of citizen news gathering such as Periscope and Burst" and using new distribution services including Dish Network's Sling TV and a la carte services. The new division will be led by Dish veteran Dave Shull (see 1504280026).